Advertising Infomation

Posted By pubaffairs October 20th, 2009 : 0 Comments

CONTACTS:
Dallas LaPrelle – Advertising Manager – horizonads@westmont.edu 

ABOUT THE HORIZON:
The Horizon is the weekly student newspaper of Westmont College, a Christian liberal arts college in Santa Barbara.  The Westmont community includes 1,328 students, 90 full-time faculty, 210 staff, and countless more alumni.

ADDRESS:
The Horizon
955 La Paz Road
Santa Barbara, CA 93108 

POLICIES:
The Horizon will not run ads for alcoholic beverages and tobacco products, ads for movies that appeal to prurient interests, ads advocating religious doctrine contrary to the stand of the college, or ads promoting questionable materials (for example, bogus degrees or magic religious medals).
Political advertising may be run only if it is labeled “paid advertisement” and lists the sponsoring organization.
Federal statutes require that advertisement having the appearance of news or editorial material must be labeled “advertisement.”
The deadline for submission and payment is 5 PM the Tuesday before the issue comes out
Advertisements may be submitted in the form of a hard copy or via e-mail in JPEG, TIFF, or PNG formats with a minimum resolution of 300 dpi.
A fee of $15 is charged for all ads designed by The Horizon. 

TERMS OF PAYMENT:
All checks should be made to The Horizon
All payments must be made in advance 

ADVERTISING RATES:
Full Page (10×16) – $490 black and white
Horizontal Half Page (10×8) – $260 color, $240 black and white
Vertical Half Page (8×10) – $265 color, $245 black and white
Quarter Page (5×8) – $130 color, $120 black and white
Horizontal Eighth Page (5×4) – $64.50 color, $60 black and white
Vertical Eighth Page (4×5) – $65.50 color, $60.50 black and white
Classified Ads – $20 for 75 word maximum, $10 for students

DISCOUNTS: (All discounts are for each semester)
Entire semester (10 issues): 20% off total
Six-issue run: 12% off total
Four-issue run: 8% off total
Entire Semester (10 issues) with coupon for student discount: 25%
Six-issue run with coupon for student discount: 15% off total
Four-issue run with coupon for student discount: 10% off total
One-issue with coupon for student discount: 5% off total

2012-2013 HORIZON PUBLICATION DATES: Tentative

Fall Semester

Issue 1 – September 4
Issue 2 – September 13
Issue 3 – September 20
Issue 4 – September 27
Issue 5 – October 4
Issue 6 – October 18
Issue 7 – October 25
Issue 8 – November 1
Issue 9 – November 8
Issue 10 – November 15
Issue 11 – November 30

Spring Semeste

Jan. 22
Jan. 29
Feb. 5
Feb. 12
Feb. 26
March 5
March 26
April 9
April 16

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